Part of New Hampshire Eat Local Month:
Celebrate All That Farmers’ Markets Have to Offer
As demand for local food continues to grow, so too have the opportunities for America’s farmers to market fresh food directly to the consumer. According to statistics recently released by United States Department of Agriculture (USDA), farmers markets and farm stands account for roughly $2 billion of the $3 billion that Americans spend annually on farm-direct products. This revenue, in turn, supports the livelihoods of more than 165,000 mostly small and mid-sized farms and ranches.
“Farmers markets play a vital role not just in generating real income for farmers, but in forming a healthy, prosperous food systems,” says Jen Cheek, Executive Director of the Farmers Market Coalition. “By providing the opportunity for farmers to connect directly with consumers, markets serve as education centers. Vendors are teaching customers about agriculture and sharing recipes and new foods with their neighbors. Markets are making people and communities stronger and healthier.“